I-Meet and VMark Join Forces on Social Media

Cancun, Mexico and Philadelphia, PA (USA) June 24, 2010: i-Meet.com, the professional and social network for people who plan meetings and events, and social media pioneer VMark Media announced today a strategic partnership to provide turn-key social and digital media services and solutions to i-Meet’s more than 25,000 members. The solutions set includes analyzing social media “share of voice” across a number of relevant sites including i-Meet, FaceBook and LinkedIn.

Leveraging i-Meet’s fast-growing global network of industry professionals with VMark’s extensive social media and marketing expertise will provide greater value for i-Meet members through this complementary service, noted John Pino, Founder and CEO of i-Meet. The partnership will provide a dedicated group for i-Meet members interested in talking directly with a business savvy consultant and learning about social media and how their businesses can take advantage of new opportunities.

The team will also manage members-only feature content and information including best practice case studies, webinar recordings, white papers, shared links and discussion topics. “Our partnership is focused on simplifying social media and making it effective for everyone,” said Pino.

“It makes sense to understand exactly what people are saying , or worse, what they are not saying about your business at social networking sites,” said Fabrizzio Busso-Campana, North America Sector (NAM) Manager, VMark Media. “From that point, you can set a clear direction, using social media to address relationships and future business. It’s an essential part of marketing with analytics that prove it works.”

“We’re thrilled to partner with i-Meet,” said Victor Bao, Latin America & Emerging Markets (LAEM) Manager, VMark Media. “As the largest and most influential online global community serving this industry, i-Meet is the right place to launch this approach to social media. In addition to our consultative efforts, we’re also working together to implement online education, collaboration and best practices for both planners and suppliers that will be exclusively available on i-Meet,” Bao concluded.

Enthusiasts for social media in the meetings and events industry can view the online group at www.i-Meet.INFO/VMarkMedia.

About VMark Media VMark is an independent consultancy focused in the area of social media as a component of an overall business strategy. VMark has developed solutions that allow for the gradual (step by step) or full immersion into the amazing world of Social Media. VMark roster of clients range from the heavy industries, to hospitality to consumer products & food and beverage. For more information please visit www.vmarkmedia.com

About i-MeetCreated by the Founder of StarCite, www.i-Meet.com is focused on building the industry’s most relevant worldwide online community for the meeting and event industry. With 25,000 members from 130 countries around the world to date, i-Meet brings social networking, web 2.0 tools, work flow and relationship opportunities, and industry intelligence to its members and suppliers. For more information please visit www.i-meet.com